From Mashable: The State of Media: Content at a Crossroads

This article by Lance Ulanoff originally appears here at Mashable.com
Media is changing. In fact, our very concept of what media is is undergoing a transformation as well. I can explain the changes or I can simply show you this video. You’ll think it’s adorable, but it’s sure to make traditional media types’ blood run cold. Watch and then we’ll continue.
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